BRITISH BRAND Bremont has unveiled a new Air Force Blue capsule collection, extending its aviation-focused Altitude range with a softer, Royal Air Force-inspired blue dial and introducing an entirely new model: the MB Meteor Time Zones.

Founded in 2002 by brothers Nick and Giles English, Bremont built its reputation around rugged aviation- and military-inspired tool watches, becoming particularly well known for its long-running partnership with Martin-Baker, the British ejector-seat specialists.

The Chronograph GMT

But the brand has been undergoing an (occasionally bumpy!) transformation under the eyes of former Tudor and Montblanc executive and all-round aesthete Davide Cerrato, who joined the company as CEO three years ago this month.

Since then, Bremont has steadily pushed towards a cleaner, more design-led identity, simplifying its collections, refining case designs, and placing greater emphasis on everyday wearability alongside its traditional engineering-heavy approach.

It also arguably helped reignite interest in jump hour watches, which have since become one of the industry’s favorite trends, with new brands and releases appearing almost weekly.

Since flying is in the brand’s DNA, it perhaps makes sense that the new Air Force Blue collection feels like the clearest expression of the Cerrato shift so far.

The MB Meteor Time Zones

The standout is the MB Meteor Time Zones, a 42mm titanium GMT that combines a rotating world-time system with Bremont’s distinctive twin-crown case design and internal rotating bezel. Designed for travelers and aviation enthusiasts, the watch allows wearers to track multiple cities simultaneously while retaining the anti-shock protection and lightweight construction that have long defined the brand’s Martin-Baker models.

Elsewhere, Bremont has rolled the new Air Force Blue colourway out across the existing Altitude 39 Date, MB Meteor, and Chronograph GMT models. All retain the brand’s cockpit-inspired design language, with oversized numerals, super-legible dials, and aviation-focused detailing.

Compared with some of Bremont’s earlier, military-first designs, these watches feel cleaner, lighter, and considerably more modern. The softer blue dials, titanium bracelets, and simplified layouts push the collection closer towards the kind of refined luxury sports watches that male buyers, increasingly, cannot seem to get enough of.


This article first appeared on Esquire UK

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