THE KID LAROI (Charlton Howard) was 15 when he moved from Sydney’s Waterloo to Los Angeles. He had a SoundCloud following and a deal with Grade A Productions, and he got to work. By seventeen he was releasing music that was finding audiences well beyond Australia, and by eighteen he had Stay – a collaboration with Justin Bieber that sat at number one in more countries than most artists will ever chart in. He is 22 now, and has spent more of his life on the road than off it.

The way he dresses reflects that. Worn-in denim, oversized tees, neutral colours. Aka a wardrobe built around comfort and movement rather than occasion. It travels well, which matters when you rarely stop moving.

No surprise that Crocs would reach out, then. Even less that Howard would jump on the opportunity. The brand operates on similar terms: built its following by being exactly what it is, never chased credibility it didn’t already have, and ended up with one of the most recognisable silhouettes in footwear regardless. The Echo.

Keep scrolling to read our interview with The Kid LAROI about his style, on his terms, in his Crocs.

ESQUIRE How would you describe the way you dress on an average day?

THE KID LAROI My style is monochromatic, comfortable, and a little vintage. It’s laidback but intentional – I like pieces that feel effortless but still look good together. I keep things simple and let the pieces speak for themselves. I’m always in neutral colours and I like silhouettes that feel relaxed, not too fitted. I gravitate toward things like worn-in denim, oversized tees, hoodies – pieces that already feel lived-in. It’s all about feeling like myself when I put it on.

And for special occasions?

I don’t totally switch it up. I just focus more on the details and might add a statement piece, but it’s still about comfort and staying true to myself.

How did your partnership with Crocs come about?

I’ve always loved Crocs, so when they reached out, it was a no-brainer. They’re unapologetically themselves and don’t follow trends. When I first saw the Echo silhouette, it immediately felt like me. It’s sporty, a little unexpected, and doesn’t try too hard.

What specifically appealed to you about the Echo design?

I really like the futuristic edge of the Echo, especially the green sole. It’s different but still works with everything. I feel like I can kind of do whatever in them.

How would you style them?

Honestly, I wear my Echo Clogs whenever I can – as you see in the campaign. I’d probably go with a baggy black tracksuit. The Echo does a lot on its own; it’s one of those shoes you can keep simple everywhere else and let it stand out.

You’ve gone from Sydney to global stages quickly. Has your personal style evolved as your career has grown?

For sure. I’ve been travelling since I was young, and as I’ve gotten older, my style has naturally evolved. Being on the road constantly, you realise pretty quickly that comfort is a priority. Crocs has been a great partner in providing that. Travelling to different cities, seeing how people dress all over the world, it’s made me appreciate timeless pieces and personal style more than trends.

Do you see fashion as part of your artistic expression, or is it more instinctive?

It’s more instinctive for me. I just like things that look good on me. Like my music, my style doesn’t fit into one box — it’s about showing up authentically and being confident in whatever you’re wearing.

What’s next for you this year?

I’m focused on continuing to make music and getting ready for a big tour coming up. The biggest standout for me has just been the connection with fans night after night. Every city has its own energy, and that’s been really inspiring to experience. Creatively, I’d also love to get into painting – just exploring new ways to express myself and see where that takes me.

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